New: Tendence 2016 with the first ‘Village’, focused on the point-of-sale

Ten leading brands show everything that is possible at the point-of-sale in a wide-ranging presentation.

New impetus and shopping impulses will be generated by the new ‘Village’ presentation at the Tendence consumer-goods fair. From 27 to 30 August, ten leading companies - Cedon Museumshops, Charles + Marie, Design im Dorf, Donkey Products, Good Old Friends, Gift Company, Mark's Europe, Paperproducts Design, Reisenthel Accessoires and Werkhaus - will demonstrate how products can be arranged effectively at the point-of-sale. The presentation is located around a market place in Hall 11.1 and will thus promote an exchange of information and networking between buyers and exhibitors.

The ‘Village’ format is the result of an exhibitor initiative and has been developed together with Messe Frankfurt. “I expect the new joint presentation at Tendence will enable these companies to attract more attention than ever before. I also anticipate that, thanks to the catering facilities and the relaxation and action area, customers will feel very comfortable with us and want to stay longer”, says Eva Danneberg, CEO of Werkhaus, which is part of the coming ‘Village’ presentation.

Source: Messe Frankfurt Exhbition GmbH

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