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Vifa: New Nordic brand for the passionate music and design lover, presents wireless loudspeaker Copenhagen

Decades of refined craftsmanship within loudspeaker technology is weaved with Nordic design in Vifa’s global launch as a new audio brand. Copenhagen is the first wireless loudspeaker in a series to be launched over the next few years. The series has been designed for anyone who values exclusive design just as much as authentic sound. The launch of Vifa as a new audio brand builds on a proud heritage. Soon after Vifa started in the early 1930’s in Denmark, the company became a preferred supplier of loudspeaker units for a number of well-known, high-end audio brands and kept that position into this century. Copenhagen weaves the years of technical expertise and craftsmanship with a functional and aesthetic approach based on the Nordic design tradition. Respect for materials, for details, and for the music is the keynote in the design of Copenhagen. NORDIC DESIGN Copenhagen’s Nordic design is reflected in its simple, organic lines and the choice of textile. Contrasts interplay with each other; the warm, rough ‘look and feel’ of the textile against the smooth, matte polished aluminum frame. The discretely embossed logo and embroidered volume buttons complement the understated look of Copenhagen. Copenhagen is wireless and portable and thus supports mobility as well as easy integration into the home. AUTHENTIC SOUND Creating authentic sound – a sound that is true to the original piece of music – is a matter of orchestration. It’s the art of making the finest components and technology play together. Only human talent and experience, the love of music, and an uncompromising attitude to quality create authentic sound. This is Vifa’s philosophy and the reason why quality-conscious music and design lovers will be thrilled by the sound of Copenhagen, both for peaceful everyday moments and for celebration. COLORS Copenhagen comes in six selected colors; each with their own, vibrant character: Sunset Red, Sand Yellow, Ocean Blue, Ice Blue, Anthracite Grey, and Pebble Grey. The textile cover is eco-friendly produced high-quality wool from Kvadrat, Europe’s leading manufacturer of design textiles. The fabric has a very high light fastness and resistance to pilling. FEATURES Copenhagen is connected via Bluetooth (aptX), Apple AirPlay or dlna (supports Wi-Fi Direct) to almost any cell phone, tablets and PCs/Macs. If the source of music does not support wireless transmission, an analogue or optical connection to Copenhagen can be made via the enclosed cables. The rechargeable, built-in battery allows for free placing of Copenhagen. The loudspeaker is simple to use and requires no pre-setting. For specific preferences, Copenhagen can be adjusted with the free Vifa app, which can be downloaded (iOS app available now / Android app coming soon). DESIGN AWARDS This spring, Copenhagen has won two recognized design awards: IF Design Award 2014 and Red Dot Award 2014 (both in the category of best product design). PRICE AND DISTRIBUTION Copenhagen will be available at www.vifa.dk and through selected dealers (Spring 2014). Recommended retail price: 899 EUR (incl.VAT).

MEET VIFA AT THE SALONE DEL MOBILE IN MILAN DANISH LIVINGroom - Hall 10, Stand B03

Information and images by courtesy of Vifa
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